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case study

This tag is associated with 2 posts

Casting in the Social Media Age

“We are looking for Male & Female investigators who are scientists, explorers, or adventurers with advanced degrees, Ph.D desired.  Our ideal Investigators would be a team (husband and wife, co- workers) who fall somewhere between the FBI Agents on “The X Files” and Indiana Jones.”  One is a believer, the other is a skeptic.  One [...]

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The FTC vs. The Facebook Fan Page

Social Media Marketing :: The Value Lies Within Those Involved In the game of Marketing, especially word-of-mouth and peer-to-peer marketing, testimonials and endorsements have always stood as the most valuable type of messaging out there. There is no doubt that when you hear an appraisal of a product from a friend, family member, colleague or [...]

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